Turning course searches into top-of-page visibility.
How Digitalise expanded Glow College's organic presence across Ottawa beauty education searches—moving previously unranked course and school terms into top positions and increasing search visibility for high-intent prospective students.
Work with us →Several high-intent training terms reached the top organic position, helping prospective students find relevant programs faster.
The client
Win visibility where prospective students search for training.
Stronger visibility across high-intent searches.
Previously unranked terms moved into competitive positions.
| Keyword | Before | After |
|---|---|---|
| Beauty Academy Ottawa | Not ranked | #2 |
| Esthetics diploma Ottawa | Not ranked | #1 |
| Nail Technician course Ottawa | Not ranked | #1 |
| Eyelash extension course Ottawa | Not ranked | #1 |
| Beauty schools Ottawa | Not ranked | #1 |
| makeup artistry courses ottawa | Not ranked | #2 |
| waxing course ottawa | Not ranked | #1 |
| Fashion Design Courses ottawa | Not ranked | #6 |
| Makeup Course Ottawa | Not ranked | #3 |
Built around relevance, intent, and discoverability.
More discovery from the searches that matter.
The campaign broadened Glow College's organic footprint across the programs prospective students actively search for, helping the college compete across both broad academy terms and specific course intent.
Five tracked course-related keywords reached the #1 organic position in the supplied results.
Performance backed by the supplied report.
Make your business easier to find—and easier to choose.
Digitalise combines strategy, search, content, technology and performance optimisation to build stronger digital visibility and measurable growth.
Start a conversation →